The Maison de l'Artisan is a public institution established in 1957 by His Royal Majesty King Mohamed V of Morocco. It serves as a hub for the promotion of Moroccan handicraft, both domestically and internationally. Through various initiatives such as studies, trade fairs, and training seminars, it supports artisans and craft businesses. Additionally, the institution conducts research in how to adapt artisanal products to the consumer preferences of today while preserving their cultural authenticity. The Maison de l'Artisan stands as a testament to Morocco's rich heritage of craftsmanship and its enduring commitment to preserving traditional artistry for future generations.
