• Laurent custom-makes surfboards, skateboards and more
• He uses tools mostly developed by the company
• He made his first snowboard at the age of 12

In the middle of the wild countryside of the Vallée de Joux, right next to some of the world's finest watchmakers, is a very special workshop crafting custom-made wooden boards, from skateboards to longboards, powsurfs to SUP-boards. Owner Laurent Golay trained as a carpenter before opening the workshop in 2000. He harnesses traditional woodworking techniques and modern materials to create one-of-a-kind boards inspired by his surroundings. “Like this beautiful forest and these watchmakers’ stunning masterpieces, I want my products to last – if possible for a lifetime,” he says, adding: “I am happy thinking that every rider knows he's riding a unique board with a real identity and soul.”