Juão Gomes talks about his work with affection and enthusiasm, but recalls that his path to becoming an artist and artisan was not easy. He was often told that weaving fibres and plants would provide him no future and he considered giving up a few times. A native of the Cerrado, he claims the plants are the catalyst for his work. Juão shows enormous concern over the management of natural resources and cultural heritage of the Cerrado biome, and he weaves this reverence for nature into his products with affection. Juão has a strong desire to transform lives through craftsmanship. "I have now lost count of how many people I have trained throughout Brazil," he says. He is recognised as a Master Craftsman of Cultural Reference for his efforts to help vulnerable social groups through the transmission of his savoir-faire.
Juão Gomes