Back in 2010, when she opened her atelier, The little shop of flowers, Iki Yukari had a very naive idea of the flower business. A former PR for fashion brands and luxury hotels with a degree in interior design from San Francisco State University, she had no experience in the field: "I had neither worked in a flower shop before nor learned from a florist," she admits. "I was like a child, thinking that, along with fresh flowers, the only things I needed were a place to welcome customers, aluminium foils and wrapping paper." Which, of course, was not the case, she made many mistakes but in the end she learned from her failures. Years later, Iki has become an expert, and her atelier – set in an old Japanese house hidden in a quiet alley – is a gem of Tokyo city centre. But she remains humble and doesn’t like to call herself an artist.
Iki Yukari