Our itinerary takes you on a chic odyssey through the Eternal City with 6 locations celebrating Italian glamour. Immerse yourself in the essence of a glamorous life and let yourself be carried away by prestigious crafts including millinery, tailoring, and shoemaking. Meet the artisans who have adorned the biggest icons from Elizabeth Taylor to Sophia Loren. Experience the magic of this city where Federico Fellini’s Dolce Vita film was shot and where legends brought their charisma to the silver screen.
Since its founding in the 1940s, Laboratorio Pieroni has collaborated with the film industry, specialising in the creation of hats, armour and breastplates for cinema and theater productions.
Diego Percossi Papi, a self-taught goldsmith, creates jewellery inspired by the traditions of Rome, adorning some of the most iconic celebrities, including the legendary actress Sophia Loren.
Gaetano Aloisio, recognised among the world’s top five tailors, established his first workshop in Rome in 1991, becoming a reference point for Italian tailoring.
Via di Porta Pinciana 1, 187, Rome, Italy
Monday to Friday 09:00-19:00; Saturday 09:00-13:00
Join milliner Patrizia Fabri on a tour of Rome’s oldest hat workshop, where fashion history comes to life. Delve into the city's rich millinery heritage, explore the finest materials, and witness a live demonstration of this timeless craft.
Meet fashion graduate Caterina Cremonesi who masters silk ribbon technique, creating her own designs and couture embellishments for fashion designers, using only the finest materials.
Tito Petrocchi established Calzoleria Petrocchi in 1946, and his creations have since then been worn by the biggest icons of the film industry, from Audrey Hepburn to Anthony Quinn.
