How did you decide to blend craftsmanship and project-making?
Roberto: The market has evolved – today designers can reach out to consumers directly and vice-versa. At the same time, the request for bespoke products has increased. Carrying out a project from start to finish has become convenient, as well as interesting.
In which way has it become convenient?
Rodolfo: The de-industrialisation process has made it hard to find employment within industries. Also, today people order a product and they want it delivered immediately. Outsourcing is costly both in terms of time and money, if you can do everything yourself you can cut down expenses and work faster.
What is your signature piece?
Roberto: We are constantly experimenting, today one of our signature work is “Fabric Flexible Light”, an extremely lightweight system made of a LED light core, a series of engineered tubular diffusors and a fabric cover. It’s completely customisable and, since it’s modular, it’s also very easy to ship.
How do you combine tradition and innovation in your work?
Rodolfo: Today we see many homages – exhibitions, books and such – to great masters. They are remembered for their career, but often their teaching just gets lost. It is important to apply this kind of knowledge to a contemporary setting, attributing the work and not just the name.